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Radu Mihail Dascalul's Blog


Marketing Funnel, strategies and a Marketing Funnel, The Secrets Behind Social Media, free training
 

How to Run a Strong Lead Generation Campaign


By Radu Mihail Dascalul at 2011-07-25 05:59:02
If you want to build an online business able to create passive income, then running a strong lead generation campaign must be one of your priorities. When all the parts of this process are acomplished properly, you will have a steady stream of high quality leads that comes to your blog. The first thing that you need to do is to see who is your target market. More exactly, establish who are your potential customers and what are their needs.

Next, find answers to people's problems and offer them for free using one of the lead generations method. This is the process mainly. Below I listed all its details.

8 tips for a strong lead lead generation campaign

1.Having your own blog.

It's a crucial aspect for every successful business! If you want to be an expert in internet marketing or online network marketing then you need a blog where you can share free information with other people interested in these specific areas.

Make sure that it's a self hosted one so that you can customize it easily. Thus, the best recommendation is Wordpress.org

2.Optimize your blog

-an appealing theme

-a header with your picture in it

-make your blog friendly for the search engines and visitors as well

The best way to do it is by using plugins:

a)for SEO: All in One Seo Pack, Google XML Sitemap, SEO Friendly Images, Redirection etc.

b)for visitors and syndication: Digg Digg, Onlywire, W3 Total Cache, WP DB Manager, Tweet Old Post, Akismet and Comment Luv.

3. Set up a strong marketing funnel

-capture pages

-a free gift for your visitors

It can be a video training or an ebook!

-set up your autoresponder for marketing

-add your more follow up messages in your autoresponder

4.Add an RSS feed

Thus, you can maintain the relationship with your readers by sending them the latest blog updates.

5.Create blog content often

A lead generation campaign needs fresh content regularly. Create at least 4-5 blog posts per week and share value for free. To attract targeted leads, make sure to perform a keyword research and set up your seo plugins correctly.

6.Syndicate your content

Use Onlywire, tribes and Digg to syndicate your posts on countless places on the internet.

Create articles from your blog using the same keywords and submit them in strong article directories.

7.Engage with people on the social media sites

Interact, share value(posts, articles, videos, quotes) and build relationships with people!

8.Comment on other blogs from your niche

If you want more traffic, leads and better rankings in the search engines get used to comment on strong blogs related to what you do.

9.Talk your leads: on the phone, in Facebook or Skype. No matter what channel you use, stay in touch with them after they subscribed for your free gift.

By implementing these tips on a daily basis you will be able to run a successful lead generation campaign and make more sales in your online business.

Here are the tools, strategies and Marketing Funnel you need to finally see massive results with your lead generation campaign and boost your sales.





If you want a daily strategy to implement all the elements above then feel free to check out this free training: The Secrets Behind Social Media.
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